Ringier (Blick) . Media
Frag Blick, a newsroom chatbot that answered reader questions from Blick and Ringier articles
Killed
Pilot
Production
Scaled
Killed
Gut zwei Jahre später ist das Projekt, das Ringier mit Google entwickelte, Geschichte. Die Adresse chatbot.blick.ch führt ins Leere.From the source, 2026-10-14
What happened
Blick launched Frag Blick in September 2024 to answer readers' questions from Blick and Ringier articles, built with Google. Ringier confirmed to persoenlich.com that it has shut the chatbot down, saying readers wanted to find topics quickly more than chat. It now relies on personalized recommendations instead and shared no numbers.
Sources
Get an email when this status changes.
Plus the weekly roundup of what shipped and what stalled. Free.
- Company
- Ringier (Blick)
- Industry
- Media
- Vendor / platform
- Type
- Customer-facing agent
- Status
- Killed
- Evidence date
- 2026-10-14
- Source
- https://www.persoenlich.com/digital/medien-chatbots-suchen-ihren-platz
- Notes
- Ringier confirmed the shutdown to persoenlich.com and shared no numbers.
- Last checked
- 2026-10-21
Status reflects only what the linked source states on the evidence date. If it changed, Suggest an update.